mamee-logomamee-logomamee-logomamee-logo
  • About Us –
    • CSR –
    • ESG –
    • Monstrous Excitement –
    • Monstrous Experience –
    • Be a Monstar! –
  • Our Worlds –
      • Snacks –
        • Snacks

          From our memorable crunchy noodle snack to the nation’s favourite muchacho in a sombrero snack.
        • MNS Snek Mi Logo
        • MPLogo
        • Corntoz-Logo-new-01
        • Group-919
      • Noodles –
        • Noodles

          Serving springy noodles and delicious soup in every bowl filled with superior ingredients.
        • Image-104
        • Mask-Group-584
        • mameeExpress-logo-1
        • logo-daebak
      • Bakery –
        • Bakery

          An array of nutritious and scrumptious bakery goods where every bite is packed full with goodness.
        • Tora_Cyan-logo
        • Mamee-Bakery-Logo-01
        • Memee-Thin-Thin-Logo
        • lr-logo-menu-img
      • Beverages –
        • Beverages

          Our drinks never tasted better! Cheeriakan your day with a variety of Hausboom x Cheers carbonated and non-carbonated beverages to choose from.
        • cheers_logoSmall-new-img
        • boom_logoSmall-menu-img
      • Food Service –
        • Food Service

          Specially formulated by Chef Faizul Hazly for catering operators, Mamee Food Service products are 100% Halal and made with fine natural ingredients.
        • DAEBAK-Logo-w-Tagline-01
        • Mask-Group-584
  • News –
  • Partners –
  • Rawr With Us –
  • Shop Mamee
    • Rectangle 826
    • Rectangle 825
    • Rectangle 824
  • Home
  • News
  • Noodle brand Mamee Chef picks FCB Malaysia for relaunch
August 2021

Noodle brand Mamee Chef picks FCB Malaysia for relaunch

mamee5

Mamee Double Decker has appointed FCB Malaysia to handle the relaunch of its noodle Mamee Chef brand. According to FCB's co-owner and CEO Shaun Tay, there is no fixed time frame slated for the appointment, and the team is currently in pre-production. A+M understands three other local and international agencies were vying for the account.

Mamee Chef was launched in 2012 to add a new twist to instant noodles. By integrating La Mian (Mi Tarik) techniques and innovation at its noodle production factory, Mamee Chef said it hopes to "give people more than what they expect" from instant noodles. In its quest to create something new for consumers, Mamee teamed up with renowned celebrity chef, Dato' Chef Ismail. Together, MAMEE and Chef Ismail have created an original, authentic recipe made with fresh ingredients, herbs and spices that caters to many unique local flavours. The brand is available in three flavours Thai Tom Yam, Curry Laksa and Spicy Chicken Shiitake.

Mamee is a brand that has been around for 50 years. The brand, which currently exports to 80 countries and has a yearly turnover of RM1 billion, has an evergreen vision of creating "Asia’s most exciting and diverse snacking experience”.

Source

Related News & Events

May 2023

Management Team Turun Padang To Appreciate Myanmar Monstars!!

News

View More
May 2023

MAMEE EXCO in Jakarta to celebrate Halal Bihalal Raya with PT Pacific Food Indonesia (PFI) Monstars!!

News

View More
May 2023

MAMEE Monstars Buka Puasa 2023 for a Stronger Camaraderie Syawal and Beyond!

News

View More

Stay Wacky!

Quicklinks
About Us
Our Worlds
News
Partners
Career
Rawr With Us
Reach Us
Melaka

Lot 1, Ayer Keroh Industrial Estate, 75450 Melaka, Malaysia

+606 232 4466

Subang

Lot 793, Persiaran Subang Indah, Off Persiaran Subang, 47500 Subang Jaya, Selangor Darul Ehsan, Malaysia

+603 5632 5588
+603 5637 6688

Rawr With Us

Product enquiries:
careline@mamee.com.my

Other enquiries:
hello@mamee.com.my

Export:
export@mamee.com.my

Privacy Policy (Eng | BM) | Terms & Conditions

© MAMEE-DOUBLE DECKER (M) Sdn Bhd 199101012051. All Rights Reserved.
Wacky worlds built by BikeBear

 
      • About Us
        • CSR
        • ESG
        • Monstrous Excitement
        • Monstrous Experience
        • Be a Monstar!
      • News
      • Our Worlds
        • Snacks
        • Noodles
        • Bakery
        • Beverages
        • Food Service
      • Partners
      • Rawr With Us
      • Shop Mamee
        • Shopee
        • Lazada
        • PG Mall