Executive, Trade Category

 

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Job Responsibilities:

·        To  develop trade strategies and promotion plans to drive channel (Modern Trade / General Trade) growth in terms of market share, visibility and increase range selling.

·        To manage and develop channels (Modern Trade / General Trade) to achieve sales, merchandising and market share objectives.

·        Work with Sales & Marketing team to translate marketing strategy into actionable sales plan to achieve targets.

·        Develop merchandising and POSM materials (in coordination with Marketing) to support excellence in retail presence and best in class visibility.

·        Optimize brand investment opportunities through return-on-investment analysis and successful management of trade marketing budget.

·        Work closely with Marketing & Sales Department to develop effective trade promotions and cascade the promotions with clear communication to the specific channel.

·        Prepare sales reports and report projected sales forecast. Track and highlight unusual increase / decrease in customer demand.

·        To perform ad hoc tasks assigned by superior from time to time.

Job requirements:

  • ·        At least 2 years and above of experience in the FMCG industry.·        Previous experience in sales, trade marketing, category development or any other related areas.

    ·        Good in Microsoft Office and Nielsen.

    ·        Demonstrable experience with developing POSMs and in-store touchpoints.

    ·        Excellent command of written and spoken English and Bahasa Malaysia. Proficiency in other languages would be added advantage.

    ·        Good interpersonal and communication skills.

    ·        Innovative and creative.

    ·        Able to act highly independently in a fast paced and dynamic environment, good team player, self-motivated, proactive and result oriented.

    ·        Good leadership and problem-solving skills. Ability to deal with problematic and/or difficult people and/or situations.

    ·        Willing to travel.

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