Subang Jaya Selangor
Executive, Brand
JOB DESCRIPTIONS
- Support the development and execution of brand and campaign strategies
- Manage end-to-end marketing campaigns (digital, social, retail, and on-ground activations)
- Manage NPD process, coordinating with R&D, Supply Chain, and Regulatory teams to bring new snacks from concept to market.
- Work with agencies, designers, and production partners to deliver creative assets
- Ensure brand consistency across all communications and platforms
- Monitor campaign performance and prepare reports with actionable insights
- Conduct market and competitor analysis to identify opportunities
JOB REQUIREMENTS
- Possess at least a bachelor’s degree in Marketing, Communication, Business or related field
- Possess 1–3 years of experience in FMCG marketing, with a proven track record of managing product launches.
- Basic understanding in Nielsen/ Kantar consumer research tools, NPD process and P&L components (COGS, GP, A&P)
- High level of curiosity, “consumer-first” mindset, and the ability to multitask in a fast-paced FMCG environment
- Strong accountability and ownership in task and deliverables.
- Ability to conduct research and analyze data.
May 2026
Drive brand growth through ATL/BTL campaigns, product launches, market insights, and cross-functional collaboration to achieve business goals.
May 2026
This role works closely with cross-functional teams to support business growth, improve forecast accuracy, and drive supply chain efficiency.
May 2026
Responsible for the fulfillment of all operational supports requests to ensure smooth and efficient and support retail marketing strategy.
May 2026
Responsible for order processing and work closely with internal (Sales, Production and Shipping team) to ensure shipment to customer in timely manner.
May 2026
Responsible for managing & developing consumer business plans for the assigned key accounts.
May 2026
Conduct market research, develop and execute brand plans, manage product development, campaigns, communications, collaterals, and A&P tracking.